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The Foundation of Every Loyalty Programme: Membership, Rewards, and Marketing

A well-designed loyalty programme is more than just giving points or discounts. At its core, it typically revolves around three essential components: Membership, Rewards and Marketing.

The Power of Rewards in a Loyalty Programme

Let's be honest - everyone loves a good reward. Whether it's a free coffee, a surprise voucher, or a little something extra, rewards give customers a reason to keep coming back.

Marketing - The Missing Link That Activates Your Loyalty Programme

Many businesses think of marketing as something separate from loyalty - but in reality, marketing is what brings your loyalty programme to life.

When To Set Up a Loyalty Program

Customer acquisition is crucial, but customer retention is equally essential when a business is in a highly globalized environment.

Emotional Loyalty vs. Transactional Loyalty & How to Earn Them

If you want to increase brand awareness and create a loyal customer base, a loyalty program is essential. The interesting thing is that loyalty can be emotional or transactional and both are beneficial to businesses.

Do Rewards Truly Create Loyalty?

Today, rewards are still a popular way to drive customer loyalty and enjoy all the benefits that come with that.

How To Setup Buy 10 Free 1 Reward

Everyone loves being rewarded. When you have a loyalty program that reward your customer, especially something for free, they will most likely to return.

How To Use GrabGift As Reward In OneWayLoyalty

Most often, when you reward your returning customer, you will use in house services / products. At times, if you wish reward your customers with something non in house, you may take a look at GrabGift

5 Reasons Why Small Businesses Need a Loyalty Rewards Program

Customer loyalty programs are nothing new. Big brands have implemented successful customer reward systems.

Returning Customer Rewards Platform Management

Returning customers are the backbone of every thriving business for the simple purpose that they are key to continued profitability. But whenever competition heats up, companies can strive to build a consumer base and have them coming back. Discovering how to get consumers to yield is of vital importance, especially for small businesses.